Your teamTuesday, 9:00 a.m.Status
Policy page: ₹50 extra on COD
Courier scans: 274 came back
True. Typed by hand at 11:40 pm
Paid twice, by two people
Serum sold out on Monday
Example · Tuesday, 9:00 a.m.Every screen says it’s done.
I’m Saksham Sadana. Nine years at one of the top MNC taught me to check every number. Now I find what’s broken between your store, your numbers and your team, and build the fix.
A skincare brand I ran growth for · July to September 2026
The morning above was an example. This one is real: a young brand, so the counts are small, but the checks are the same at any size. On top, what its dashboards said; in the scanner, what I found.
In MNC, every number has a checker and every process has an owner. I bring that to growing brands: I check your store, your money and your team’s daily work, then build what keeps them right, from reports and automated files to in-house tools and a content machine.
I shop it like a buyer, then fix what contradicts itself, breaks or loads slowly. New pages and whole stores too.
Policy pages that disagree · offers that stack · slow pages · new Shopify stores and landing pages, a few on the shelf below
Who checks what before money moves, written down and then built into how your team works.
Refund approvals · COD remittance checks · stock counts
One morning report from your store, ads and courier, instead of five spreadsheets.
Daily sales · returns · ad spend · cash in, on WhatsApp by 9:00
The Excel and Google Sheets you already use, cleaned up, checked and doing their own work.
Order sheets · stock files · payout reconciliations
Task managers, complaint desks and trackers, built around how your team already works.
Built before: a task manager with WhatsApp alerts across three companies, and a complaint desk live in one day.
Faceless reels, shorts and posts every day, scripted, voiced and cut by a pipeline. Each one is checked against your store, then approved by your team.
Product reels · explainer shorts · carousels · built for each niche, nobody on camera
I’m here to optimize and solve.
Bring the report, file or process that eats your team’s week.
Tell me what’s slowing you downThe same brand · July to August 2026
From mid-July we fixed the tracking, cut the placements that weren’t selling, rebuilt the ads from real product photos, and launched a free-gift offer on the products people wanted.
Net sales are Shopify’s figures with free gifts taken out. Like Shopify’s, they still include COD orders that were later refused. Ad spend covers both of the brand’s Meta accounts. Haircare went from 20% of sales to 79%.
The ₹50,000 audit
Two weeks from access to report. Read-only access is all I need.
Read-only logins to Shopify, Meta Ads Manager and your courier and checkout panels, plus a 30-minute screen share of a normal day. Nothing in your store changes.
Your loginsA real test order. Every policy page read against the cart and the checkout, every offer met the way a buyer meets it, and whatever slows the page.
Your storeAds judged on delivered, paid orders. Every gift, discount and stacked code costed. COD matched to the courier’s scans, even with a COD app in place.
Meta, Shopify and your courierHow an order, a return, a refund, stock and the daily numbers move through your team: who checks what, and where people copy and paste.
Your sheets and WhatsApp groupsThe checks, reports, automated sheets and tools that would close each leak, with the hours each one gives back.
Your next 90 daysYour five biggest leaks in rupees and hours a month, the fix for each, and a 90-day plan you keep either way.
Your inboxDELIVEREDEach leak comes with its fix, who owns it, and the check that keeps it fixed.
Move the sliders to your numbers. The last one is your guess at what returns, double refunds and stacked offers cost you; the audit measures the real figure.
₹95,000 a month
About 104 hours a month of copy and paste (₹15,000 of salaries), and ₹80,000 of revenue lost in the gaps. Close a fifth of that and you keep about ₹19,000 a month.
Each sheet is 5 hours of copy and paste a month. Hours at 26 working days a month; salary counted for the share of the day it takes. Closing a fifth is a cautious guess at what fixing them recovers. For illustration.
QuoteProfit Leak Audit
₹50,000
Fixed price. Two weeks from access to report.
At your numbers, ₹50,000 is about 16 days of these gaps.
Half to start, half on delivery. If you want me to fix the leaks, the report’s last page is my proposal.
Book a 15-minute callSaksham Sadana
checkedChecks, processes and tools
Founders of D2C brands doing ₹3 Cr to ₹20 Cr a year
Your five biggest leaks, in rupees and hours
Growth and tools, a D2C group
9+ years, MNC
14-DAY AUDIT · ₹50,000
Until October 2026 I ran growth for a skincare and haircare brand, and built internal tools for the three companies behind it (about 115 staff and a factory). Before that, more than nine years at one of the top MNCs.
01 · an45degree.com
Skincare and haircare on its own Shopify store. I ran growth here until October 2026: Meta ads, ad creative, product pages, the free-gift offer system, COD controls and monthly reporting.
Visit the store02 · Internal, not public
About 115 staff across three companies and a factory. A task manager with WhatsApp alerts, and a factory complaint desk built and live in one day.
03 · fitwithut.com
Online coaching for a fitness trainer. The site, the payments, and the client app where clients follow their plan, swap meals, check in and book sessions.
Visit the site
04 · flrindia.com
An education site on female-led relationships, with articles, video courses, books and private counselling, sold mostly to readers in the US and Europe. I manage the site, the shop, the funnels and the email.
Visit the site
05 · kinkkart.com
Print-on-demand apparel for couples, printed and shipped in the US. I manage the Shopify store and the designs.
Visit the store06 · An empty box
Fifteen minutes on your numbers, and you will know whether the audit is worth it.
Book a 15-minute callIt starts with a two-week audit. It doesn’t have to end there.
Saksham SadanaAnswers to what founders ask firstStage 1 · The audit
A two-week Profit Leak Audit. I shop your store like a buyer, check your ads, offers and returns against what was really paid, and walk through how your team runs a normal day. You get your five biggest leaks in rupees and hours a month, the fix for each, and a 90-day plan.
₹50,000, fixed: half to start, half on delivery. From you: read-only logins, a 30-minute screen share of a normal day, and quick answers on WhatsApp when I find something odd. Nothing in your store changes during the audit.
Stage 2 · Fixing the leaks
Both, if you want. The report’s last page is my proposal for fixing them: store fixes, checks before money moves, tracking and ads rebuilt around paid orders, and offers costed before they go live.
Yes, when the store is what loses the sale: new Shopify stores and landing pages, fixes, and faster pages. A few are on the shelf above. I start from the audit, so every build fixes something you can measure.
Stage 3 · Automating the back office
We take the busywork off your team: reports that build themselves, sheets that update and check themselves, approvals that happen before money moves, and in-house tools like task managers and complaint desks with WhatsApp alerts.
That’s where it pays most. I spent more than nine years at one of the top MNCs, where nothing moves without a second pair of eyes. I bring those checks in small pieces, one sheet, one rule, one alert at a time, built around how your team already works.
Stage 4 · Growing faster
Closed leaks mean the same ad money brings more delivered orders. Automation gives your team its hours back for selling. Daily numbers mean problems get caught in a day, not a month. And a content machine keeps your pages posting every day, with nobody on camera. Each fix makes the next month cheaper to run, and that is how growth adds up.
It starts with the audit, at one fixed price. If it makes sense after that, we agree each month what gets fixed and built next, and you see it in your numbers.
Anything else? Ask me directly. Ask on WhatsApp
From Saksham SadanaTo your teamStatus
Checked, this time.
Bring the number you don’t fully trust, or the report, sheet or process that eats your team’s week. We spend ten minutes on it, and in the last five I’ll tell you the two fixes I’d start with. You decide whether it’s worth doing.